What Do QuickTake, iSight, and iBook Have in Common? How Apple Reuses Trademarks

Apple owns a lot of trademarks and service marks; this “non-exhaustive list” includes dozens of them, registered over the four-and-a-half decades since the company was founded. There are iconic product names, such as iPod and iPhone; software, such as iCal and iTunes; and services, such as Apple Music and iCloud. These names are a key part of Apple’s branding, and are distinctive and memorable.

In general, trademarks are valid for ten years, and can be renewed indefinitely. However, companies need to show that the trademarks are still in use to be protected. In addition, trademarks are not blanket protection of a term or logo; they are granted for specific classes of products and services. This is why Apple Computer had to come to an agreement with Apple Corps, the Beatles’ record label, in order to start selling music. The trademark granted to Apple Computer covered computing devices and software, and, following the first lawsuit, Apple Computer agreed to not enter the music business. Over the years, and through multiple lawsuits, a final settlement was reached in 2007.

As part of Apple’s trademark portfolio, the company has reused several of these trademarks, in very different ways. Here are three such examples.

Read the rest of the article on The Mac Security Blog.

Intego Mac Podcast, Episode #252: Google Begs Apple to Replace iMessage with RCS

Google has launched a campaign to try to pressure Apple to adopt a messaging standard that is more amenable to Android users, but this is far more self-serving than it first appears. Also, we look at how Amazon wants to map your home with Roomba robot vacuum cleaners.

Follow the The Intego Mac Podcast, which I co-host with Josh Long. We talk about Macs and iOS devices, and how to keep them secure.

Get to Know Scrivener for iPad and iPhone

Scrivener for iPad and iPhone lets you work on your projects on mobile devices, and sync them back to your computer.

If you use Scrivener on a Mac or Windows computer, and haven’t yet discovered the Scrivener app for iOS and iPadOS, this series of articles about the mobile version of the app is for you. I’m going to show you how you can use Scrivener on an iPad or iPhone on its own, or in conjunction with Scrivener on your desktop or laptop computer.

In this week’s article, I’ll give you an introduction to Scrivener for iPad and iPhone, and tell you why you may want to use the mobile app. Future articles will look at how to tweak Scrivener on iPad and iPhone to work the way you want it, how to sync projects between the mobile apps and the desktop, and how to compile projects with the mobile apps.

Read the rest of the article on The L&L Blog.

David Ulrich: How to be a more mindful photographer

David Ulrich is a photographer, writer, and teacher. He worked as an assistant to Minor White, drank with Ansel Adams, and crossed paths with many of the great photographers of the late 20th century. His life was changed when he witnessed the Kent State shootings in 1970, which led him to change his path from photojournalism to fine art photography. His latest book, influenced by his Zen practice, is The Mindful Photographer.

Read the rest of the article on Popular Photography.

PhotoActive Podcast, Episode 122: The Photographer’s Radar

In our last episode, Kirk asked a question that stumped Jeff: While on vacation, did Jeff ever think about not taking a camera with him for a day? Being a photographer of any level means you look at the world a little differently—you develop a “photographer’s eye,” but could that be a detriment? Is it possible to just enjoy one’s surroundings without looking for compositions and dynamic lighting?

Find out more, and subscribe to the podcast, at the PhotoActive website. You can follow The PhotoActive on Twitter at @PhotoActiveCast to keep up to date with new episodes, and join our Facebook group to chat with other listeners and participate in photo challenges and more.

The Zen of Everything Podcast: Buddha Basics 02: Dukkha Sucks

Dukkha, often translated as “suffering,” is at the heart of the four noble truths of Buddhism. But dukkha is about much more than suffering: it also means stress, unhappiness, and dissatisfaction. Its opposite is sukha, which means pleasure, happiness, and comfort.

Find out more, including show notes for each episode, at the Zen of Everything website and at Treeleaf Zendo.

Intego Mac Podcast, Episode #251: Tom Cruise and the Leap Second

Tom Cruise is showing up everywhere: landing his helicopter in an English family’s garden; interrupting hikers and leaping off a cliff; and even in deepfake videos. We also look at the leap second, and how taking away one second in time could wreak havoc on computers.

Follow the The Intego Mac Podcast, which I co-host with Josh Long. We talk about Macs and iOS devices, and how to keep them secure.

Intego Mac Podcast, Episode #250: Is Your Car the Next Security Risk?

Cars are the next target for hackers; we look at vulnerabilities in standalone GPS devices, and we also discuss how Honda shrugged when presented with security vulnerabilities. We also go over the recent Apple operating system updates, and look at how Content Caching on a Mac may prevent security updates from being installed automatically.

Follow the The Intego Mac Podcast, which I co-host with Josh Long. We talk about Macs and iOS devices, and how to keep them secure.

Thomas Hoepker’s ’63 road trip, plus four other fantastic photobooks to get you inspired

This month’s photobook selection includes a collection of photos of pairs by Finnish photographer Pentti Sammallahti; Thomas Hoepker’s look back at his 1963 road trip; Alex Webb and Rebecca Norris Webb’s lockdown project of photos from Cape Cod; a collection of Bob Kolbrener’s B&W Californian landscapes; and a groundbreaking trilogy of photobooks by Ralph Gibson from the early 1970s.

Read the rest of the article on Popular Photography.