Intego Mac Podcast, Episode #275: M2 Chip Boost, New Macs, and the Return of the HomePod

Apple has introduced the latest versions of its M2 chips, and updated three Mac models. They also surprised everyone with a new, full-sized HomePod. We also look at brand-based phishing, Google’s AirTag clones, and a trifecta of stories about instant messaging apps.

Follow the The Intego Mac Podcast, which I co-host with Josh Long. We talk about Macs and iOS devices, and how to keep them secure.

Apple Announces M2 Pro & M2 Max Chips, New MacBook Pros, New Mac mini, and New HomePod

In the latest iteration of Apple’s new in-house processors, the company has announced new versions of its M2 chips: the M2 Pro and the M2 Max. With features similar to the M1 Pro and M1 Max, these processors go much further, with more cores, the ability to use more memory, and lower power consumption.

The company also announced new Macs equipped with these processors: an M2 Mac mini, and 14″ and 16″ MacBook Pros, all taking advantage of these faster, more versatile processors, and even brought back the full-sized HomePod, which was discontinued nearly two years ago.

Read the rest of the article on The Mac Security Blog.

How To Market Your Book with Media Outreach

In previous articles, we’ve looked at setting up an author platform: reserving your domain name, which is your brand; setting up a website; and using social media. The next step is looking at how you can market your book using media outreach.

In this article, I’ll look at several ways you can get publicity for your book by putting yourself forward.

Read the rest of the article on The L&L Blog.

To learn how to use Scrivener for Mac, Windows, and iOS, check out my book Take Control of Scrivener 3.

Intego Mac Podcast, Episode #274: Safari at 20, Apple Crash Detection False Positives, and ChatGPT AI for Hackers

We discuss the 20th anniversary of Apple’s Safari web browser, look at more false positives on roller coasters and ski slopes with Apple’s crash detection, then finish looking at our Apple security and privacy roundup for 2022.

Follow the The Intego Mac Podcast, which I co-host with Josh Long. We talk about Macs and iOS devices, and how to keep them secure.

Is Apple’s Crash Detection causing too many false positives?

Apple introduced its Crash Detection feature last year, which is available on the iPhone 14, the Apple Watch SE (2nd generation), the Apple Watch Series 8, and the Apple Watch Ultra. This feature works by detecting sudden changes in G-force, along with “Your speed change, combined with the impact force, combined with the pressure change, combined with the sound level.” When triggered, the Crash Detection feature alerts emergency services, telling them you have had an accident and pinpointing your location.

When it works as intended, Crash Detection can potentially save lives. As one example, it reportedly helped one man find his wife, who was in a serious car accident, before an ambulance arrived.

Read the rest of the article on The Mac Security Blog.

How to Use Social Media to Promote Your Books

Your author platform contains many planks. We have seen in previous articles how the key element of your author platform should be your website, and how the domain name you use is an essential part of your brand. The other important element of your author platform should be your social media presence. While not every author needs to be present on social media, and many don’t like using social media at all, it is the way many people will discover your books and stay up to date when you have new ones coming out.

In this article, I will discuss the various social media platforms that you can use to promote your books.

Read the rest of the article on The L&L Blog.

To learn how to use Scrivener for Mac, Windows, and iOS, check out my book Take Control of Scrivener 3.

Apple’s Safari Web Browser is 20 Years Old

Apple introduced the Safari web browser 20 years ago, on January 7, 2003. At the time, Steve Jobs called Safari, “a turbo browser for Mac OS X.” Apple created Safari for speed, calling it the fastest browser for the Mac. Jobs compared it to Internet Explorer, Netscape, and Chimera, showing that Safari was faster. The second reason that Apple created Safari was to innovate; Apple wanted to make the best browser ever. (See Apple’s first web page presenting Safari.)

The browser wars have changed a lot in 20 years. All three of the competitors mentioned above have faded away, and new browsers have become standard. Google’s Chrome is by far the most popular browser, with Safari a distant second. Following these two are Microsoft Edge and Firefox, both with single-digit market share.

Read the rest of the article on The Mac Security Blog.

How to Set Up an Author Website

In recent articles, we’ve looked at the importance of setting up an author platform to market your writing, and how to choose a domain name for your online branding. In this article, I will discuss the most important element of your author platform: your website. This is the hub of your author platform, which readers can use to find out about your books, learn more about you, and keep up to date on your activities.

Building a website is fairly simple. Here are some tips on setting up a website for your author platform.

Read the rest of the article on The L&L Blog.

To learn how to use Scrivener for Mac, Windows, and iOS, check out my book Take Control of Scrivener 3.