Please, Please, For The Love Of God: Do Not Start a Podcast – Thought Catalog

“I am down on copycats and trend followers. I like podcasting too much and value my own sanity (and the sanity of other awesome people) too much to think that the world needs us to collectively waste time on other people’s self-indulgent personal brand building. I remember when blogging was the rage and I can see now how many of those people were never serious about the medium–and how much effort went to waste when they eventually quit.

It’s because I love podcasts that I am happy listening. The world needs more listeners. We could probably make do with less talking. So unless we’re going to put in the kind of work that Jordan or some of the greats have done, let’s just be listeners–until we find something we are willing to invest in.

So please, please don’t start a podcast. Do your own thing instead.”

This is an article by some guy I’ve never heard of telling people they shouldn’t start podcasts because they wouldn’t be interesting enough. Some of his points are valid, particularly about copycat podcasts. But I find this sort of dismissive attitude to be elitist and entitled. He thinks most podcasts suck, but his reasons are vague.

When Doug Adams and I started our podcast The Next Track, which looks at how people listen to music today, we had some clear objectives. We wanted to talk about both music and the technology we use to listen to music. We wanted it to be a tight, edited podcast, rather than just two middle-aged guys gabbing, so we limit eac episode to about 30 minutes, with lots of editing so it sounds like a radio show. And we wanted to eventually make some money from it. We’ve had one sponsor buy a block of episodes, and another commit to some in the future, so our approach seems to be working. But above all, we wanted to do something we enjoy, and that we feel stands out. We’re slowly building an audience, and we’ve found that we cover a range of topics that wasn’t being dealt with before.

So, if you want to start a podcast and have an original idea, go for it. Don’t let some grumpy guy tell you otherwise.

Source: Please, Please, For The Love Of God: Do Not Start a Podcast | Thought Catalog

28 thoughts on “Please, Please, For The Love Of God: Do Not Start a Podcast – Thought Catalog

        • It might have been too early back then. You have enough people visiting your site and forums that it would make sense to try now.

        • from your website:

          …….The team at Roon has created a disk image for USB thumb drives, that installs Linux and RoonServer on an Intel NUC without any user intervention. The idea is that people can download the disk image, write it to a USB drive, stick that in a NUC, hit the power button and the OS and RoonServer will automatically install on the system. All configuration, such as pointing Roon to the location of one’s music, is done via a Roon remote……..

          that’s a podcast, although technical.

        • Well i am interested in what you may want to podcast Chris. I have learned a great deal from your website – along with being totally amused at times by the fervor (and creative bantering) exhibited by those who identify themselves as audiophiles….

        • It might have been too early back then. You have enough people visiting your site and forums that it would make sense to try now.

        • from your website:

          …….The team at Roon has created a disk image for USB thumb drives, that installs Linux and RoonServer on an Intel NUC without any user intervention. The idea is that people can download the disk image, write it to a USB drive, stick that in a NUC, hit the power button and the OS and RoonServer will automatically install on the system. All configuration, such as pointing Roon to the location of one’s music, is done via a Roon remote……..

          that’s a podcast, although technical.

        • Well i am interested in what you may want to podcast Chris. I have learned a great deal from your website – along with being totally amused at times by the fervor (and creative bantering) exhibited by those who identify themselves as audiophiles….

  1. The Next Track is very well conceived and superbly edited. Relatively few people have the knowledge and skill that Kirk and Doug bring to their podcast. But not every podcast has the goals of The Next Track, either. If I were to offer three tips for podcasters, they would be 1) Prepare carefully; 2) Work hard on your content, and edit to the essentials; 3) Think about what your audience wants/needs.

  2. The Next Track is very well conceived and superbly edited. Relatively few people have the knowledge and skill that Kirk and Doug bring to their podcast. But not every podcast has the goals of The Next Track, either. If I were to offer three tips for podcasters, they would be 1) Prepare carefully; 2) Work hard on your content, and edit to the essentials; 3) Think about what your audience wants/needs.

  3. Kirk, if you have time in the future can you write an article on what an amateur needs to start a podcast? From the microphone, software to record it, delivery system, basically the bare bones approach if somebody wanted to put a podcast out from their basement with no sponsor help, a complete amateur job but with the potential to attract actual listeners if the podcast contained quality content. Thanks.

  4. Kirk, if you have time in the future can you write an article on what an amateur needs to start a podcast? From the microphone, software to record it, delivery system, basically the bare bones approach if somebody wanted to put a podcast out from their basement with no sponsor help, a complete amateur job but with the potential to attract actual listeners if the podcast contained quality content. Thanks.

  5. you guys are being way too sensitive…i listen to your podcasts because they are interesting and Kirk (albeit we disagree on every political matter i know of) gives such cogent germane and USEFUL advice regarding the use of Apple products that it has enabled me to educate myself to a much greater degree than i believe i would have without the podcasts. (Doug take a bow too please) If this cranky old bastard does not like the ever growing plethora of podcasts it’s probably because it makes it harder to find the ones he is interested in….However there is something to be said about people profusely pontificating given this new world wide platform…..

    • I agree that podcast discovery is a problem, but I’d no more say to someone to not start up a podcast than I would say to not write a novel.

  6. you guys are being way too sensitive…i listen to your podcasts because they are interesting and Kirk (albeit we disagree on every political matter i know of) gives such cogent germane and USEFUL advice regarding the use of Apple products that it has enabled me to educate myself to a much greater degree than i believe i would have without the podcasts. (Doug take a bow too please) If this cranky old bastard does not like the ever growing plethora of podcasts it’s probably because it makes it harder to find the ones he is interested in….However there is something to be said about people profusely pontificating given this new world wide platform…..

    • I agree that podcast discovery is a problem, but I’d no more say to someone to not start up a podcast than I would say to not write a novel.

  7. Point taken Kirk. I agree with that of course. It is just that i wish i could better identify the wheat from the chaff…

  8. Point taken Kirk. I agree with that of course. It is just that i wish i could better identify the wheat from the chaff…

  9. I listen to far too many podcasts. And sometimes it gets in the way of my listening to music. But with that, the content is so honest and informative that I am always seeking out new stuff. I just recently found “The Next Track” podcast and started with the David Browne episode. Great stuff, and I will be starting at the beginning. Love the concept for a podcast. I tire easier with the monotany of typical “talk” radio. You can just tell that they are stretching it out to fill their time slots.

  10. I listen to far too many podcasts. And sometimes it gets in the way of my listening to music. But with that, the content is so honest and informative that I am always seeking out new stuff. I just recently found “The Next Track” podcast and started with the David Browne episode. Great stuff, and I will be starting at the beginning. Love the concept for a podcast. I tire easier with the monotany of typical “talk” radio. You can just tell that they are stretching it out to fill their time slots.

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