The truth behind The Guardian’s negative Apple Watch story

Apple Watch is bringing people to their keyboards in droves, writing opinions and asking questions about Apple’s newest device. That’s a great thing–unless you represent many of the world’s larger luxury watchmakers and you write a purely negative article about Apple Watch for The Guardian.

So, yesterday, the UK newspaper The Guardian published three articles criticizing the Apple Watch in different ways. All of them were clearly click-bait, and presented specious arguments. But Jim Dalrymple, of The Loop, took offense to one of them, and, after doing some digging, found a huge conflict of interest. The author works for luxury watchmakers.

The truth behind The Guardian’s negative Apple Watch story.